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Updates

The Power of Purpose: Why a Brand Workshop is Essential in Today's Market
Hilary Moloughney
Feb 23, 2023
Consumers pick and choose the brands they want to do business with based on whether or not they connect with them. So what draws us to choose one brand over another, and how can you make a lasting impact?
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Illustration of a woman holding a guitar in one hand and a phone in the other, singing.
Still Hesitant to Try TikTok? Here’s Why Your Brand Should.
Bre Burgess
Feb 23, 2023
TikTok offers a lower cost per acquisition and higher click-through rates than almost any other channel, making it an incredibly attractive option for advertisers. But some brands remain unconvinced.
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Vibrant illustration of a man standing in front of screen displaying analytics dashboard and marketing data
RescueMetrics: Using data to gain the upper hand over your competitors
Shane Andrews
Feb 8, 2023
Has iOS 14 tanked your tracking? Here’s what we’ve been using to stay ahead of the curve.
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Werkmates Podcast: Episode 2 with Nick Clark from Flight Coffee
Robbie Lawton
Feb 2, 2023
From Roasting Coffee and Sparkling Cold Brew to the Metaverse
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Vibrant illustration, sustainable and ethical consumerism, clothing and homeware store, two alternative females with floral pattern clothing
Werkmates Podcast: Episode 1 with Rose Hope from Crushes
Robbie Lawton
Feb 2, 2023
How to build real community around ethical and sustainable consumerism with Crushes
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Vibrant pink, red and blue illustration of female in foreground sitting at desk with laptop with an artificial intelligence being in background
AI and the Future of Human Creativity: Harnessing the Power of DALL-E, ChatGPT & Midjourney
Benjamin Johnson
Feb 2, 2023
Humans have made their mark on the earth by learning to master, wield and leverage increasingly complex tools. First it was sticks and stones. Now it's AI-driven technologies.
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